The 34,000-Hour Opportunity

Emma Vallin, Organisational Consultant

We spend a staggering amount of time on social media platforms—143 minutes per day, on average, according to 2024 research from GWI. That’s over 36 days per year spent on social media. Some of the time is of course well spent (we are connecting on LinkedIn around this topic after all). But imagine the potential if we reclaimed even a fraction of these hours.

A study from Lund University found that reducing social media use to 30 minutes a day significantly improves mood, focus, and reduces stress. In addition it could free up 687 hours each year—over 34,000 hours over the next 50 years. That’s more than 2 years of our lives we could dedicate to things that truly matter: meaningful work, deep friendships, picking up that guitar or writing that book.

By shifting our mindset and being intentional about how we spend our time, we can achieve more balanced, fulfilling lives without sacrificing performance.

Sustainable high-performance isn’t just about optimizing for wellness or productivity. It’s about adapting your effort and ambition levels intentionally toward your long-term goals. This means focusing on what’s important to you, rather than being driven by socially fueled overachievement.

❓ What would you do with 34,000 hours of reclaimed time

I’M CRAZY BUSY RIGHT NOW


I hear many people saying that work is crazy busy right now. It usually is this time of year. On top of the end of year frenzy, many of us struggle with pressure to deliver more with less resources, often with less clarity.

I listened to a talk by an emergency physician about Triage – a sorting system to allocate limited resources to do as much good as possible. The criteria differ between country and situation, but in essence: when disaster hits, there should be no doubt about whom to treat first.

Without in any way comparing corporate pressure to emergency care, wouldn’t it be great to have a clear-cut way to allocate our personal resources (time, energy, and cognitive capacity) when things get ‘crazy busy’?

As a starting point, ask yourself:
1️⃣ What are my top 3 priorities? (the easy part)
2️⃣ How are they reflected in my calendar? (the painful part)
3️⃣ How can I design my work, so that my most productive time is spent on my top priorities? (the game-changing part)

Or as Steven C would say: When you have too many top priorities, you effectively have no top priorities.

WHO AM I IF I CAN’T RUN WITH THE BALL?

If my business had a muse, it would be Louisa in Encanto 🏋‍♀️

I watched the movie again with my kids the other day. The lyrics really speak to my mission of helping high achievers perform sustainably.

❓❓ What would you say to Louisa, to the ‘Louisas’ in your team, to yourself if you identify?

“I’m the strong one, I’m not nervous
I’m as tough as the crust of the Earth is
I move mountains, I move churches
And I glow, ’cause I know what my worth is
I don’t ask how hard the work is
I take what I’m handed, I break what’s demanded…

Under the surface, I’m pretty sure I’m worthless if I can’t be of service
Under the surface, I hide my nerves and it worsens
It’s pressure like a drip, drip, drip that’ll never stop, whoa
Pressure that’ll tip, tip, tip ’til you just go pop, whoa, oh, oh
Watch as she buckles and bends but never breaks, no mistakes
Who am I if I can’t run with the ball?
Who am I if I can’t carry it all?”

NOT ENOUGH MEETINGS?

Emma Vallin, Organizational & Leadership Consultant

Knowledge workers spend on average 85% of their time in meetings, which studies show negatively affects well-being. Not surprisingly many organizations are opting for meeting-free days.

But how does this effect cooperation and productivity?

A study* of companies who had implementing meeting-free days, found that:

ONE meeting-free day a week resulted in:
✅ Autonomy: +62%
✅ Cooperation: +15%
✅ Engagement: +28%
✅ Productivity: +35%
✅ Stress: -26%

With TWO meeting free days, the numbers jumped to:
✅ Autonomy: +78%
✅ Cooperation: +43%
✅ Engagement: +32%
✅ Productivity: +71%
✅ Stress: -43%

Is there such thing as too few meetings, I hear you ask?

THREE seems to be the optimum number of meeting-free days, according to the study. After that, metrics like productivity and satisfaction start declining and micromanagement starts creeping up again.

❓ What if anything, surprised you about these numbers?

❓ What is your experience of meeting free days?

📈 Take the poll: how many meeting-free days do you prefer: https://lnkd.in/dEJErM85

* The Surprising Impact of Meeting-Free Days. Benjamin Laker, Vijay Pereira, Pawan Budhwar, and Ashish Malik. MIT Sloan Management Review, January 18, 2022